Works. Nater Project. Stills. Services. About.
“HAY UN LUGAR QUE SIEMPRE TE ESPERA” Casa del Libro
( Campaign & Digital Content )
Casa del Libro is more than just a bookstore; it has a clear purpose: to improve people's lives through reading. With this project, it aims to convey a message of community and celebration during Christmas.
It’s not just about books but about its core values: closeness, a welcoming atmosphere, the desire to learn, and a sense of family belonging.
This makes Casa del Libro a place where everyone is welcome and part of a unique communit
We also proposed that Truman, our monster, come to life beyond the screen by becoming a virtual book recommender. Through WhatsApp, it can recommend an extensive collection of over 600,000 books from Casa del Libro to the entire community.
PRINT AD
MAKING OF
Filmakers: AdiosAdios
Creative Director/ Art Director: Natalia Arias A.
Copywriter: Ana Benitez
Creative Team:
Debora Hillert, Laura Forero, Jordi Portillo
Production Co: La Joya Producciones
Creative Director/ Art Director: Natalia Arias A.
Copywriter: Ana Benitez
Creative Team: Debora Hillert, Laura Forero, Jordi Portillo
Production Co: La Joya Producciones
Nater Project. Stills.
Ig. In.
@2024